Attract More High-Value Clients Over 50 with a Clear Plan.
Stop relying on guesswork and random acts of marketing. The Authority Audit & Action Plan gives you the clarity, message, and step-by-step strategy to fill your gym or PT clinic with loyal, motivated clients over 50 — the most valuable audience in health and wellness.
Your Expertise Isn’t the Problem.
Your Message Is.
You’re great at what you do, but your marketing doesn’t show it. You’re likely not facing a traffic problem; you’re facing a trust problem.
That’s why you’re seeing:
Wasted Marketing Spend
Ads and posts that fail to connect with the 50+ audience who actually have the time and money to invest.
Frustrating Inquiries
Conversations with price-shoppers instead of committed clients, ready to work with a professional.
Inconsistent Growth
Too many quiet hours and too much uncertainty, even though you know your service changes lives.
Without a clear plan, you’ll continue to guess, leaving thousands of potential revenue on the table each month.
Introducing the Authority Audit & Action Plan
A strategic plan that turns confusion into clarity and positions your business as the go-to authority for clients over 50 in your community.
What you’ll get:
Clarity Call
We’ll pinpoint your biggest marketing gaps and define your goals. (A focused 45-minute session designed to move fast and stay practical.)
Digital Presence Audit
A full analysis of your website, messaging, and social media to reveal what’s costing you trust and clients.
Your “Only-Choice” Message
A powerful positioning statement and narrative that make your brand the obvious choice for the 50+ market.
The 90-Day Growth Plan
A simple, step-by-step roadmap showing you exactly what to improve, post, and promote to attract loyal, high-value clients.
A one-time investment of $2,500
Your Plan Is Built on Experience, not Theory.
I’m Craig McBreen, founder of ActiveAge Marketing.
I’ve spent 25+ years helping businesses clarify their message and grow — and today, I combine that experience with my real-world work at FiftyPlus.Fitness, where I both market to and train your exact target audience: committed, high-value clients over 50.
I don’t rely on guesses or trends. Every insight in this plan comes from testing what actually builds trust and inspires action in the 50+ demographic — every single day.
Two Paths Forward
If you keep guessing, you’ll keep struggling — spending time and money on marketing that doesn’t work and missing out on the clients ready to invest in their wellness.
But when you take action, you’ll have:
A clear, confident message that connects directly with the 50+ audience.
A predictable lead-generation system that fills your schedule with qualified clients.
A business known as the trusted authority for 50+ wellness in your community.
More profit, more freedom, and more consistency — all from a plan that works for you, not against you.
Stop guessing. Start growing.
Stop Guessing. Start Building Your Plan.
Your business deserves clarity, not confusion. Let’s build your growth system — and make your gym or clinic the first choice for clients over 50.
Book Your Authority Audit & Get Your Plan
Get in touch!
Let us know how we can help.
